6 Ideas to Solve Your Posting Schedule Problems
I read about it. I laughed about it. After all, how hard could it really be to find time to regularly post to your blog(s)? But having just gone through a 12-day dry spell myself, I now know first-hand some of the issues that can arise and smash your best-intentioned schedule to pieces.
So what happened? I would call it everyday happenings. My wife’s schedule got busy with community volunteer events. My personal work schedule got extremely busy as we are busy pushing our latest online video editing & sharing software launchlive later today. Our kids’ baseball and softball schedule got extremely unfriendly, with practices and games on every weeknight, with no similarity between the two. Between all the driving, working and fathering, little (no?) attention was spent on my blogs, whether it be online research or writing.Â
So I spent a little time this morning trying to figure out what I could do to resolve this issue to a) either have it not happen again, or b) if it does happen again, to keep the “down-time” as short as possible. Here’s what I came up with:
- Determine what your “Regular” posting schedule is for each of your blogs.
Not every blog needs to have daily postings, let alone multiple daily postings. Determine what is a proper schedule for your blog, and be realistic.  As I add new blogs to my schedule, I try to set realistic weekly goals. This gives you some flexibility in when you post, and lets you feel good about meeting your goals. After a 4-5 week starting period, you can adjust your schedule accordingly.
 - Spend dedicated chunks of time writing
Unless you are a professional copywriter (and even then), writing can be a bit of a chore.  Writing good content can be even more difficult. I’ve found two things to help me with my writing - spending dedicated chunks of time writing content, and writing about related subjects during this time. This is especially handy if you have a number of blogs that have varied content. Don’t forget to get everything setup prior to starting and try to avoid all distractions during this.
 - Write for posts 3 days from now
Don’t feel pressured to get posts up “right now”, unless it is related to a breaking news story. Many of your blog posts can probably be considered “evergreen”, and as such would be as effective 3 days from now as it would be today.  If you aim to have daily posts, write seven posts in one day (See #2 above) and then use your blogging platform to schedule the publishing of these posts over the course of a week.
 - Write shorter posts, followup later if needed
Not every one of your posts needs to be a literary tome. Quick updates, 50-word tips, a short review and link to a site of interest can all be ways to shorten your required “posting time” when you find yourself in a time-crunch. If a post warrants a follow-up, you can always write it and reference your original post at a future date.
 - Use Paid Review sites or article sites to combat writer’s block
Regardless of whether you participate in one of the Paid Review services such as PayPerPost, ReviewMe, or SponsoredReviews, or submit articles to a paid-article site such as Helium, I would recommend signing up for one (or more) of these services to serve as inspiration when your idea tank has run empty.
 - Review Press Releases for latest company information
Press Release websites exist for many paid release services that companies use when launching new products or when they have news or information to reach the public. You can review these press releases and search for terms relevant to your blog for ideas or to find news relevant to your readers. PrNewswire, PRWeb and BusinessWire three of my regular stops.
May 29th, 2007 at 9:46 am
[…] out posts like EnGadget, but perhaps we can take time every now and then to think things through. Thanks, Lugnut22.com for that inspiration. What is your angle on […]
February 26th, 2008 at 10:14 am
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